Tuesday, 28 January 2014

Size

After looking at the size of the current Fedrigoni calendar and the fact that they specified in the brief that it shouldn’t be too big, I have decided to reduce the size that I plan to produce my calendar at. The current one is a squared off A5 size whereas mine is almost A4. Even though mine only takes up a footprint of around 10x20cm -similar to the Fedrigoni size- it has a much larger visual impact due to its height.
After doing a bit of research I found out that there is a standard size for origami square paper, 15x15cm or 6x6in. This means that I can reduce the width and height of my calendar by about 25%, making it still larger in height, but occupying a much smaller footprint then the current calendar. Overall I think these 2 factors will balance each other out and result in a calendar size that fits with what Fedrigoni has in mind.