The average screen resolution works out to around 72 pixels per inch, or about 28.34 pixels per cm (1"=2.54cm ∴ 72/2.54=28.34ppcm). This means that the logo should always be displayed at around 30 pixels or more in height (10mm=1cm).
Wednesday, 19 February 2014
Style Guidelines
So far I have been provided with minimal branding guidelines for the news, they only really specify colour and size of the logo. This is pretty much what I expected given that there is nothing produced for the show yet, its going be up to me to shape a determine the finer aspects of the graphic style for the news. Below is the information I've received so far:
An issue I have noticed with the guidelines is that the size of the logo seems to be specified for print rather than screen display. As all the software I will be using for motion graphics work in pixels I decided to calculate a relative size that will be much easier to use.
The average screen resolution works out to around 72 pixels per inch, or about 28.34 pixels per cm (1"=2.54cm ∴ 72/2.54=28.34ppcm). This means that the logo should always be displayed at around 30 pixels or more in height (10mm=1cm).
The average screen resolution works out to around 72 pixels per inch, or about 28.34 pixels per cm (1"=2.54cm ∴ 72/2.54=28.34ppcm). This means that the logo should always be displayed at around 30 pixels or more in height (10mm=1cm).